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Hands For Horses

The Challenge

Sarah at Hands for Horses was the lucky winner of my business launch competition. She won an equestrian website for her start-up Equine Sports Massage Therapy business.

Sarah was in the process of launching her equine sports massage business Hands for Horses, and needed a website that would allow her to promote her services and help her business grown in the short to medium term.

The Process

Clear call to action

Sarah was very clear that she wanted potential customers to get in touch and talk to her before booking the session, so a contact form alongside clear phone & email channels were put in a prominent position in the footer on every page, as well as being available on the contact page itself.

Putting Sarah in control

Sarah needed to be able to update the website on an ongoing basis, and we identified that the review section would need to be updated frequently. We built Sarah a fun visual design for her reviews, that she can easily update from a simple table – no designing or editing knowledge needed!

Building customer trust

As a new business, it was very important for Sarah to have space to share her reviews and client feedback to help build trust with her customers. Sarah felt it was essential that the reviews were authentic, and chose to have a section with screenshot chat reviews as well as traditional text reviews.

Effortless Websites included a testimonials section on the homepage to display Sarah’s top 3 text reviews, alongside a separate page for Sarah to display all of her screenshot reviews.

Fully responsive to desktop, tablet and mobiles
Custom contact form
Customer reviews
Simple navigation
Strong styling and design

The Solution

Effortless Websites worked with Sarah to identify the key contact points for her business, and produce a website that would provide the best possible user experience for her customers. Led by the logo Sarah provided, the styling of the site is fresh, clean and practical.

Website Features

“I was lucky enough to win my website creation. I had been putting off sorting this as I thought it would be hard work! However it has been a pleasure to deal with Fiona - queries are dealt with quickly and Fiona has been really helpful throughout and made the whole process easy! Fiona, thank you so much for all your help, support and patience getting my website setup! I absolutely love it! Would definitely recommend.”

Sarah Stevens, Hands for Horses

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