The Challenge
Mary approached me on behalf of design collective Designfully. Designfully celebrates and supports a range of underrepresented creatives, and is an expansion of the popular movement Design by Women. They were looking for a brand new website with an ecommerce feature, that was based in an easy to use platform that they could have full control over.
The Process
Space to make some noise
Central to this website is a blog space, which allows Designfully Founder Mary and collaborating designers the space to dive deep into issues and triumphs surrounding the inclusive space in the design industry.
Easy Ecommerce
An imperative part of this project was the ecommerce solution, which needed to make it easy to deliver the new Designfully Magazine to an international audience. The Wix platform chosen for this build allows for a mix of physical, digital and pre-order products, in an easy to edit base.
Design led
As you’d expect, this project was fully design led. Designfully Founder Mary produced design mockups and elements for site, and Effortless Websites was tasked with bringing this vision to reality. The result is a stunning site that is fully functional and boasts a focused user journey and clear call-to-actions.

Design led

International ecommerce functionality

Easy to update blog

Focused customer journey

Fully responsive to desktops, tablets and mobiles
The Solution
Website Features

I would absolutely recommend Effortless Websites! Fiona is a pleasure to work with and takes the time to fully understand your business needs, creates something that hits the brief and that you’re completely happy with.
The whole process was enjoyable. I was really happy with the speed, efficiency and quick turnaround times. Also, the meticulous care taken to realise the creative vision that I wanted to achieve with my new website.
Mary Hemingway, Founder of Designfully

